Product Manager

Building Products
That Make Impact

Experienced PM that has led large teams in shipping products across big tech, financial services, and startups.

Leeban Hassen
About Me

I am a PM with over a decade of experience spanning Product Management, Finance, Treasury, and Sales Strategy. I specialize in navigating ambiguity and delivering products that create meaningful user value while driving measurable business impact.

I am currently a Senior Product Manager at Microsoft Azure, leading the M-Series High Memory Virtual Machines portfolio that supports mission-critical cloud computing workloads such as SAP and Oracle for Fortune 100 enterprises. My role includes setting long-term product strategy, launching new VM families, coordinating global compute hardware deployments, and guiding large cross-functional teams through highly technical and high-stakes decisions.

Previously, I spent five years at CIBC in business units including business banking, finance, and digital. As a Senior AI Product Manager, I managed the bank's Virtual Assistant and delivered multi-million-dollar cost savings by scaling automated customer support. Working with applied AI before the rise of large language models, I focused on reducing customer friction while enabling human agents to concentrate on complex, high-value interactions, an experience that positioned me well for today’s rapid advances in AI-driven products.

I hold an MBA from the Kellogg School of Management at Northwestern University and an Honors BBA from Wilfrid Laurier University. This foundation enables me to lead teams effectively, anchor product decisions in sound business judgment, and consistently connect strategy to execution.

Products I managed have:

$100M+
Revenue Generated
$1M+
Costs Saved
100K+
Users

Strategic Vision

Aligning product roadmaps with business objectives to drive measurable impact

User-Centric

Deep empathy for users with a constant focus on research and continuous feedback

Data-Driven

Making product decisions supported by analytics and testing

Growth Mindset

Consistently seeking out developmental opportunities and learning about innovation across industries to improve the way I approach product management

Portfolio

Featured Projects and Experiences

Mv3 High Memory Virtual Machines

Senior Product Manager, Microsoft

Led the development and launch of Microsoft Azure Mv3 High Memory (6TB - 16TB) Virtual Machines. These VMs are used by several Fortune 100 companies to power memory-intensive cloud computing workloads such as SAP HANA.

Key Impact

  • Drove collaboration of 75+ partners in successful development, testing, and launch, with several early adopting large enterprises.
  • Orchestrated global expansion by coordinating compute hardware deployments to 20+ Azure regions.
Cloud ComputingEnterpriseProduct Strategy

AI Virtual Banking Assistant

Senior Product Manager, CIBC

Led 20-person cross-functional team in managing the CIBC Virtual Assistant.

Key Impact

  • $1MM+ savings from over 200,000 conversations without live agent escalations in 7 months.
  • Shipped contextual messaging to surface relevant capabilities based on user page, improving engagement by 43%.
  • Added 100+ data-driven conversational intents/capabilities, leading to a 25% decerease in live agent escalations.
AIConsumerBanking

Weekly Fantasy Sports

Pre-MBA Product Management Intern, OwnersBox

Established several best practices as an early PM hire, helping bring a new model of fantasy sports to market.

Key Impact

  • Drove implementation of multiple PM tools including Jira, Confluence, and UserTesting.
  • Led development, design, and product teams in transition from working in silos to collaborative sprints, improving quality and speed of product delivery.
Product OperationsStartup

Pre-PM Experience

Held roles in Finance, Treasury, and Corporate/Commercial Banking at CIBC prior to transitioning to the Digital Product Management team.

Key Impact

  • Promoted twice within first 3 years.
  • Developed and managed a $70M direct operating expense budget for the 500+ person Digital business unit.
  • Completed a global competitive benchmarking study that was presented to both board members and senior execs, then used to set long-term balance sheet targets and guide future investment decisions.
FinanceStrategy
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